Merry Prize Month promotion 2021 From Playson

From the beginning of December, Merry Prize Month promotion runs for 40 days straight, providing endless entertainment for a wide audience across one of the busiest times of the year for the online casino industry.

For players, there are ample opportunities to win further prizes alongside the core Playson gaming experience. Three separate Tournaments are being hosted across the campaign, while our recently-launched Cash Blast promo tool will distribute random cash payouts across the 40 days.

Marketing has traditionally been the sole responsibility of an operator, but not anymore. Promotional tools, such as network tournaments and Cash Blast feature, have become effective marketing initiatives in their own right.

With the Merry Prize Month promotion taking place over 40 days, Playson are easing the workload for operators after what has been an incredibly busy year for everyone. With a series of Tournaments and Cash Blasts carrying a prize pool worth a huge € 350,000, online casinos have an invaluable source that will drive engagement with little work required behind the scenes.

Mihai Ștefan Dumitrescu, Promotions Manager at Playson:  "At the heart of the planning process for this mammoth Christmas promotion, we wanted to produce an initiative that would support our loyal operator partners during this key period of the calendar.

We know online casinos enjoy a surge of activity around this time of year. Players look to unwind and relax by playing their favourite games, while the overall Christmas theme is well-suited for marketing initiatives and attract the attention of customers.

While our primary focus as a supplier is to develop engaging content, we understand too the importance of going above and beyond to help operators across all stages of the player lifecycle."